Acturis is running a live broker pilot for small commercial combined product lines that it plans to roll out to the wider broking market within three months.
The technology provider is at various stages of discussion and testing with up to eight insurers that have shown interest in the new trading platform, including Aviva, Axa and Allianz, according to Simon Ronaldson, sales and marketing director at Acturis.
"There is a great deal of market interest in automating small commercial combined product lines in the market as they are far less restrictive than the usual single class SME offerings. The potential market is huge compared to other smaller commercial products," Mr Ronaldson told Post.
"With SME commercial combined to be followed by mini-fleet, plus the advent of the Acturis-integrated 'zero touch' SME quote and buy websites, we are very bullish about further dramatic growth in 2009 to 2010," he added.
"This is making a real difference to the broking sector in competing with the direct threat and in winning business from less technologically enabled competitors."
Mr Ronaldson said the launch follows the success of its online SME trading platform, which includes 11 insurers and eight individual product lines.
Acturis said that in the last 12 months, its overall e-trade activity has increased by 84.2% in terms of the number of requests for quotes, to nearly half a million, while policy count has increased by 79%.
Premium bound has increased by 89% over the last 12 months, with £90m of SME e-traded business being placed.